The iconic Asher Adams, an Autograph Collection Hotel, is an adaptive reuse of the historic Union Pacific Depot. The proposed project includes a new 8-story, 212-key infrastructure, alongside an additional 13 keys in the renovated Depot, totaling 225 keys altogether. The full-service lifestyle luxury hotel will be a first of its kind in the Salt Lake City market. The irreplaceable nature of this generational asset earned it a designation from the Historic Landmark Commission, both for its cultural significance and striking appearance. The property is located across the street from Delta Center, home of the NBA’s Utah Jazz and over 150 events scheduled annually at the 18,000-person arena.

Are you a creative and results-driven marketer with a passion for the hospitality industry? Join our dynamic team as a Manager of Programming, Patnership & Activation. 

We’re seeking a dynamic and creative leader to drive cultural and community engagement through curated programming, brand partnerships, and activations across Asher Adams and our four restaurants and bars. This role will focus on bringing our spaces to life with meaningful experiences that attract new guests, inspire repeat visits, and generate revenue—working hand-in-hand with our Marketing Director and operations teams.

Key Responsibilities:

• Programming & Event Development
• Partnerships & Community Engagement
• Activation & On-Site Experience
• Revenue & Performance Focus
• Collaboration & Brand Alignment

Join our team as a Manager of Programing, Partnership & Activations and be part of a vibrant and innovative environment that values your expertise and passion for marketing. Apply now to take the next step in your career and help us elevate our brand to new heights! Your enthusiasm and strategic thinking will play a vital role in driving our marketing success and enhancing our guest experience.

Conceptualize, plan, and execute a year-round calendar of events, activations, and experiences across hotel and restaurant venues (e.g., seasonal pop-ups, chef collaborations, live music, promotional partnerships, listening parties, tastings, wellness experiences).

Align programming with brand identity of each outlet while staying true to the overarching Asher Adams vision.

Identify and evaluate emerging trends, cultural moments, and guest preferences to keep programming fresh and relevant.

Build and manage strategic partnerships with local businesses, brands, artists, influencers, and community organizations to co-create activations that enhance visibility and reach.

Negotiate partnership agreements, ensuring clear deliverables and value for both parties.

Cultivate ongoing relationships with tourism boards, event planners, and cultural institutions to drive collaborative opportunities.

Oversee the execution of activations and ensure seamless guest experiences from concept to completion.

Partner closely with F&B, operations, and marketing teams to deliver events that are operationally feasible and financially impactful.

Innovate ways to increase dwell time, engagement, and spend within each space.

Work in tandem with the Marketing Director to ensure programming is fully supported with communications, social media, PR, and advertising.

Ensure activations enhance—not compete with—existing marketing strategies.

Act as an internal champion for creative storytelling, positioning Asher Adams and each outlet as vibrant cultural destinations.

• Bachelor's degree in Marketing, Business, or a related field or equivalent experience
• Proven experience as a Marketing Manager in the hospitality industry
• Background in event programming, partnerships, hospitality, or cultural institutions.
• Strong network of community, lifestyle, and brand contacts (local + national a plus).
• Entrepreneurial mindset with ability to identify and act on opportunities.
• Proven ability to balance creativity with business acumen and revenue goals.
• Excellent organizational and project management skills; thrives in a fast-paced, multi-brand environment.
• Collaborative spirit with ability to influence and inspire cross-functional teams.
• In-depth knowledge of digital marketing strategies and tactics
• Strong analytical and problem-solving skills
• Excellent written and verbal communication abilities
• Creative mindset with a keen eye for design and branding
• Proficiency in marketing software and analytics tools
• Leadership skills and ability to collaborate effectively with cross-functional teams

Davidson Hospitality Group is an award-winning, full-service hospitality management company overseeing hotels, restaurants, dining and entertainment venues across the US.   A trusted partner and preferred operator for Hilton, Hyatt, Kimpton, Marriott, and Margaritaville, Davidson offers a unique entrepreneurial management style and owners’ mentality that provides the individualized personal service of a small company, enhanced by the breadth and depth of skill and experience of a larger company. In keeping with the company’s heritage of delivering value, Davidson is comprised of four highly specialized operating verticals: Davidson Hotels, Pivot, Davidson Resorts and Davidson Restaurant Group.

In keeping with the company’s heritage of delivering value to its owners and team members, Davidson offers a rich benefit program with a variety of benefits designed to enrich the lives and well-being of our team members and their families.

• Multiple Tiers of Medical Coverage
• Dental & Vision Coverage
• 24/7 Teledoc service
• Free Maintenance Medications
• Pet Insurance
• Hotel Discounts
• Tuition Reimbursement
• Paid Time Off (vacation, sick, bereavement, and Holidays). 
• 401K Match

Working at Davidson is like nowhere else. It’s less of a job, more of a calling. It’s part career, part revolution. Because whatever you do here, you play a part in helping redefine the way quality hospitality is delivered to our guests, our clients, our partners, and each other.

EOE AA- Minorities/Females/Vet/Disability/Gender Identity/Sexual Orientation

Davidson Hospitality is a drug free workplace.  Pre-employment drug test and background check required.  We participate in E-Verify.